The face behind BASE
Hello, I’m Amy! A fully qualified skin expert and the face behind BASE. I spent my career working in skin clinics across the UK before opening my very own clinic in Cheshire, where I can still be found today...
I’ve been obsessed with skincare products for as long I can remember.
My Gran always took care of her skin and I adored sitting on the edge of the bath, watching her do her routines. She absolutely loved the bright lights and red lips of a classic department store too; they stole her heart every time she walked in.
She was also responsible for buying me my first ‘proper’ skincare set when I was about 13. I can clearly remember the excitement of opening it on Christmas morning and was quite happy to leave the remaining presents under the tree after that.
Unfortunately a few years later, I developed acne, as so many teenagers do. Looking back, I think I was definitely a little overzealous in my approach to treating it.
I tried absolutely everything and anything to get rid of it but just couldn’t seem to find a winning formula. Which is why shortly after I turned 18, I sought professional help for my skin. The Aesthetician gave me a tailored skincare routine, regular treatments and within 6 months, it looked like I had a new face.
That’s when I had my ‘I know what I want to be when I grow up’ moment.
I immediately found the very best courses available to study Aesthetics and Cosmetology and a few short years later I graduated with Honours and a ‘Student of the Year’ certificate…It’s still my favourite award to this day!
Although I suffered with acne as a teenager, skin ageing is by far the biggest concern in clinic and where my speciality and expertise lie.
My mission has always been to treat it in the most simplified, effective way possible so that no one feels as confused or overwhelmed as I once did. This is where the idea for BASE and our Proactive Age Kit came from. It’s my 5-minute skincare system that I prescribe in clinic to perfectly balance your skin and treat all aspects of skin ageing.
I genuinely love every minute of what I do and helping you take care of your skin is always a true privilege.