I can’t quite put into words how incredible your response was to our end of line sale!
We completely sold out of everything and I still can’t believe all the Kits went in under 30 minutes. Just the biggest thank you ♥️
For the first time in 5 years, the BASE website is closing…But thankfully, it’s just for 1 week! Behind the scenes it’s going to get the most beautiful makeover so it’s ready for all the newness to move in. And honestly, it’s more special than you can imagine.
So to get us prepared, I thought I’d answer your most popular questions, so you’ll know exactly what to expect…
Are the formulas changing?
No, do not worry! All the formulas are staying exactly the same because I adore them as much as you do 😍
Will there be any new products?
There are a couple of little launches, but think of them as add-ons to make your experience and results even better, rather than new formulas.
We’re still working on the big product launch for later in the year and I know you’ll be as obsessed as I am. It really is a biggie!!
What are the updates you’ve made?
We’ve kept all the bits of BASE you know and love and simply made everything more elegant, elevated and refined.
All the packaging has had a little refresh, any tiny niggles have been ironed out, a couple of products have had a full facelift and the website is having a mini makeover too.
You’ll be able to explore everything this time next week and all the products, including the new additions, will be fully stocked.
In the meantime, we’ll be with you every day on Instagram as we countdown to the big launch and share some little sneak peaks 😍
