We believe in beauty without harm, free from animal-derived ingredients.
All about that BASE
Beautiful skin.
Five minutes.
For life
One perfected range. One simple routine. Everything your skin needs and nothing it doesn't.
01Our Philosophy
02Why We Exist
03The Routine
04For Every Skin
01Our philosophy
The only routine
you'll ever need
At BASE, we believe skincare should be as easy as it effective. That’s why we created one perfected range and a 5 minute routine you can follow for life.
We only make one version of every product to ensure it’s best of it’s kind, giving your skin everything it needs and nothing it doesn’t, from head to toe.
"One perfected range and the only routine you'll ever need."
02Why we exist
Skincare that
actually works
As your skin changes with age, it’s totally normal to feel unsure about what it needs. But too many products overpromise, underdeliver and clutter up your bathroom shelves.
So we created BASE to give you everything you need in one place. It’s designed by an Aesthetician, trusted by thousands of women and the best bit, it actually works.
"Designed by an Aesthetician. Trusted by thousands of women. It actually works."
03The routine
A 5 minute
ritual
At the heart of BASE is The 5 Minute Kit. It’s a complete routine that delivers real, visible results in the time it takes you to enjoy your morning coffee.
It’s effortless yet indulgent, easy yet transformative and will replace every other product on your dressing table, so you never have worry again.
"Real, visible results in the time it takes to enjoy your morning coffee."
04for every skin
Made for
every woman
Inspired by the thousands of women who walked into Amy’s clinic unsure where to begin, BASE was made to help all skin types and all skin tones.
So whether you’re starting from scratch or refining your routine, it’s all you will ever need to totally transform your skin.
"Whether you're starting from scratch or refining your routine, this is all you'll need."
No.1
Student of the Year
The aesthetics award Amy is still most proud of.
12+
Years in clinic
Every BASE product is born from real life experience.
16
Products in the range
Developed to solve a real problem Amy saw in her clinic.
1,000s
Women helped
Clinic results at home, with the same 5 minute routine.
Our promise to you
What BASE stands for
5 commitments we made when BASE was born and what we'll never compromise on...
created by a skin expert
Beautiful skin,
in 5 minutes flat.
Everything your skin needs in one simple routine.
Created by Amy, a UK aestheitician.
As featured in
- Vogue
- Harper's Bazaar
- Vanity Fair
- Marie Claire
Free UK Delivery Over £40
Suitable For All Skin Types
30 Day Returns
@baseskncare
Become a BASE face
Thousands of women have made BASE part of their life and never looked back. So come join us on social and see for yourself.
